For Sellers


Ready to Sell? Here’s How I Can Help.

Sellers in the San Diego real estate markets have enough to worry about in readying their home for market and planning their move to a new home. I am here to advise, assist, and ensure success. I will take over a huge number of tasks and details to make sure that your real estate property is properly evaluated, priced, marketed, negotiated and carried to closing. Let’s highlight the major services required in an overview with details at the links:

Property Evaluation

I’m not doing our sellers a service by misleading them or letting them proceed without a thorough, honest and objective evaluation of their property prior to pricing and going to market. Let me give you this opinion, but also ideas and strategies to improve your property in the current market environment.

Proper List Pricing

Properties listed at the right price sell fastest and put the most money into their sellers’ pockets. Under–pricing, isn’t common, but can cost you money you really need to move on in life. Over–pricing is a really bad practice that can keep a property on the market longer than necessary and end up with price reductions and low–ball offers.

Market Updates

Markets are like the weather, always changing. I’ll keep you updated on market conditions and how they may call for price changes or other actions to adapt.

Price Negotiations

Good markets or slow markets, buyers are always trying to pay the lowest price or negotiate for seller concessions. I do this every day, and I’ll help you to respond to offers and counter offers unemotionally and with the very best end result.

Inspection & Repair Negotiations

Price negotiations are only the beginning. Once a contract is in place, there are documents, disclosures and inspections to get past. Any of these items can result in further negotiations and can make or break a deal.

Contract to Closing Process

Dozens of detailed tasks, document deliveries, deadlines, inspections and mortgage details are all in store between a price agreement, contract and a closing. I’m on every one of them and will keep your transaction organized and moving.

Here’s what my clients have to say.

Testimonials

  • “If there were another star, I would give it. We completed another purchase and the sale of our original SD house in this crazy market, and once again Kat got it done! Everything I said before is still 100% accurate. She continues to amaze us with her knowledge and skill as an agent. I have recommended several friends and they have all had success with Kat – and appreciated that she isn’t the harassing hard-sell agent they have been accustomed to.”

    LEAH P.

  • “Kat is a truly phenomenal real estate agent. She also conducts her business with the HIGHEST ethics – telling you what you need to hear, not necessarily what you what to hear and knowing how to sell your home and get you the best profit in the shortest amount of time with the least amount of stress and hassle. When all was said and done our house sold for asking price, within a couple days of listing – in a very buyer’s market – and I’m sure Kat’s prep work and staging and the beautiful photos of our home she arranged got it all done. Let’s face it – no matter how easy selling a home is, selling a home is NEVER easy – but Kat was always right there with us through the various “hard” times, assuring us and keeping us informed of all the details.”

    RIK & LAURA HERKOWITZ

  • “Kat really has an incredible pulse on the market. She helped us buy and sell our condo and purchase our home. She can handle any nuance you come across and it seemed as if she knew what we were looking for in a home more than we did. She has excellent perceptive skills and is a phenomenal negotiator. I highly recommend Kat if you are trying to sell or buy.”

    CARI G.


Want to start the process of selling your home?

GET A FREE HOME EVALUATION